Create Transactional Emails
When the US Federal Anti-Spam Legislation came out in 2003 they defined "transactional emails" very differently from "commercial emails". Transactional emails come in many shapes and forms and could be a very nice form of business for you, in many cases some of your best performing email.
Here are examples of transactional email:
- Thank you emails after someone purchases from you.
- Shipping notification of a product you sold.
- Your confirmation email when a visitor signs up for your site.
- Information about your customers rewards or points programs.
- Your Privacy Policy changes.
- Product feature changes or releases.
- Warranty information, product recall information or safety or security information from a product or service you sell.
- Any account balance...
